Discover Your “Musical DNA”
An online advertisement caught my eye: “Spotify & AncestryDNA Users Can Now Generate Personalized Playlists Based On Their DNA Heritage Results.”Really? My musical DNA? What is that?
An article by Kaitlyn Wylde in the Bustle.com web site states:
AncestryDNA has joined forces with Spotify
to create the ultimate personal playlist curation experience. And by
“personal”, I mean the playlist that this partnership offers you will
resonate with you very deeply — aka, the music is literally tuned to
your DNA. Yes, using your AncestryDNA results, Spotify will put together
a collection of songs that are based on your heritage. If you’re in the
market for a closer connection to your music library, this special
feature will definitely hit the spot. I mean, how much closer can you
get than sharing DNA?
Starting on September 19, customers who
have received AncestryDNA test results can turn to Spotify to find
carefully selected playlists that correspond with their ethnic
background as disclosed in their DNA test results.